
Vitamin C
A powerful antioxidant that brightens skin and fades pigmentation.
How It Works
Vitamin C (most commonly L-ascorbic acid in skincare) is an antioxidant that neutralizes free radicals generated by UV exposure and pollution before they can break down collagen. It also inhibits tyrosinase, an enzyme involved in melanin production, which is why it's so effective at fading dark spots and evening out skin tone over time.
Benefits
- Brightens skin
- Reduces dark spots
- Boosts collagen
- Protects from free radicals
Best For
- Dull skin
- Hyperpigmentation
- Uneven tone
- Early signs of aging
How to Use
Apply a few drops in the morning after cleansing, before moisturizer and SPF. Start 2–3 times a week if you're new to it, and build up to daily use as your skin adjusts.
Pairs Well With
- Vitamin E
- Ferulic Acid
- SPF
Use With Caution
- Retinol (use one AM, one PM)
- Direct combination with strong acids
Pro Tip
Vitamin C oxidizes when exposed to air and light — if your serum turns dark yellow or brown, it's lost potency. Store it in a cool, dark place and replace it every 3 months.
Frequently Asked Questions
Can I use Vitamin C every day?
Yes, once your skin has adjusted. Most people tolerate daily morning use well, though sensitive skin may prefer every other day.
Can I use Vitamin C and Retinol together?
It's best to separate them — Vitamin C in the morning, Retinol at night — since combining them can increase irritation for some skin types.
Related Ingredients

Rice Water
A legendary K-beauty and ancestral staple rich in amino acids and vitamins, rice water brightens dull complexions, calms irritation, and deeply hydrates.

Turmeric
An ancient Ayurvedic powerhouse, turmeric is a potent antioxidant that visibly brightens hyperpigmentation, soothes deep inflammation, and defends against environmental skin damage.

Honey
A natural humectant packed with antioxidants and antibacterial properties, honey deeply hydrates skin while helping calm redness and support a clearer complexion.